Skip to main content

    Speaking

    Executive AI speaking for leaders who own the result.

    Ramon Rodriguez brings commercial judgement to the AI decisions that reach the boardroom, the operating model and the P&L. He helps executives decide what deserves funding, what work must change, how value will be measured and who owns the result.

    Who it is built for

    The keynotes and executive sessions are built for boards, CEOs, CFOs, COOs, CIOs, General Counsel, transformation leaders and P&L owners responsible for turning AI activity into measurable business outcomes.

    • 15 years in commercial leadership
    • Nearly nine years at News Corp Australia
    • Direct accountability for a $65 million P&L
    • Board-level reporting experience
    • Applying generative AI inside commercial workflows since 2020
    • Founder and host of Applied AI Australia

    Audience fit

    Built for AI and executive audiences.

    For AI conferences

    Ramon explains what a technical advance means once it enters a real organisation. He connects developments in generative AI, automation and agentic systems to the decisions that determine whether they create value: what gets funded, how work is redesigned, where governance sits, what happens to roles and capacity, how impact is measured and who remains accountable.

    His authority is that of a commercial operator and executive advisor who translates AI into business, operating and governance consequences. He does not present as a model researcher or a technical futurist.

    For executive audiences

    Ramon makes AI commercially understandable without reducing it to generic productivity claims. The sessions begin with the questions leadership teams are already being asked: which initiatives deserve capital, what work should stop or change, where the value will appear, what evidence would justify expansion, and who owns the outcome when AI reaches customers, employees or operating decisions.

    The sessions are educational, practical and commercially direct. They are not technical demonstrations or product presentations.

    Why trust the judgement

    Where the judgement came from.

    Ramon's perspective was built inside Australian businesses where technology change carried real consequences for revenue, customers, investment and work.

    Ramon Rodriguez speaking on stage

    He built the digital division at 23

    At 23, Ramon was asked to establish and lead a new Yellow Pages division helping Australian businesses move online through websites, data and digital services. Yellow Pages still held one of the strongest commercial positions in the country. Revenue continued to arrive and the existing model still looked viable. Leadership understood that the internet had arrived, and the organisation believed it had more time to respond.

    Customer behaviour had already moved. The digital offer was credible. The market shifted before the operating model did.

    Customer behaviour moves before the operating model.

    That gave Ramon an early view of how established organisations lose advantage. The warning rarely arrives as one dramatic event. It shows up first in changing customer behaviour, slower organisational decisions and a widening gap between the market and the way the business still operates.

    Accountability for the commercial result

    Ramon then spent nearly nine years at News Corp Australia. He held direct accountability for a $65 million P&L, reported at board level and worked through major commercial, investment and transformation decisions.

    That work included substantial capital committed to technology and organisational change. Some initiatives created measurable value. Others lost momentum when they met unclear ownership, existing incentives, approval structures and operating pressure.

    A serious initiative needs more than a strong demonstration. It needs a commercial objective, a current baseline, a named owner, a budget line, a decision date and a measurable result.

    That experience set the standard he now applies to AI investment.

    Generative AI inside live commercial work

    In 2020, a hiring freeze and reduced team capacity pushed Ramon to apply GPT-3 inside active commercial workflows. The first use created measurable value. Expansion then produced far more output and a slower team, because the approvals behind the work had not changed.

    The technology accelerated the front of the workflow while the operating process behind it stayed the same. The workflow had to be rebuilt: unnecessary steps removed, repeatable work automated, and human attention moved towards judgement, exceptions and conversion.

    More output is not the same as more value.

    These experiences became the four operating questions Ramon now brings to conferences, boards and executive teams: which number moves, what work stops, can you measure the impact, and who owns the change.

    Current market intelligence

    The judgement is tested against other operators, not just held.

    The Applied AI Australia podcast keeps Ramon close to the decisions organisations are making now. Through detailed conversations with executives and operators from organisations including Notion, Podium, Pathfindr, PwC Australia, Fujitsu and Domain, he examines what leaders are funding, how work is being redesigned, where the work is stalling, what measurable returns are appearing, what happens to people and roles, and how accountability is being assigned.

    His role as GM, Market Advisory at Acquire Intelligence keeps him close to the delivery and operating realities behind those conversations. Applied AI Australia publishes the conversations. Acquire Intelligence handles client delivery. The speaking draws on both and stays educational, audience-led and free from product promotion.

    Keynotes

    One flagship keynote, three focused ones.

    Select a keynote to read what it covers, what the room leaves with and the audiences it suits.

    Flagship keynote

    AI That Survives Contact With the Business

    The four operating questions every executive team should answer before funding another AI initiative

    Most organisations do not have an AI idea shortage. They have a decision problem. Initiatives move forward without a commercial baseline, a redesigned workflow, an agreed measurement method or a named executive owner.

    Ramon opens with a Yellow Pages book. It once held one of the strongest commercial positions in the country. Customer behaviour moved online while revenue still looked healthy, and the operating model responded after the advantage had already shifted.

    The audience then moves to 2020, when a hiring freeze pushed Ramon to apply GPT-3 inside live commercial workflows. The first use created measurable value. Expansion produced far more output and a slower team, because the approvals behind the work had not changed.

    Together the two stories expose the central problem: technology can move faster than the business around it. Ramon then hands the room four questions for testing any current or proposed AI initiative.

    • Which number moves?
    • What work stops?
    • Can you measure the impact?
    • Who owns the change?
    The room leaves with
    A one-page Four-Question Executive Review for assessing a current or proposed AI initiative, challenging weak proposals and finding the next operating bottleneck.
    Best suited to
    AI conferences, business conferences, CEO forums, leadership events, transformation programs, industry associations and executive offsites.
    Available as
    30, 45 or 60-minute keynote with Q&A, executive briefing or leadership workshop.

    Specialist sessions

    Sharper sessions for a specific room.

    Ramon also develops targeted sessions for events that need a sharper focus on AI governance, workforce redesign or agentic systems.

    We Can Name the Vendors. We Can't Name the Decisions.

    From a software inventory to a map of the decisions those systems influence

    Many organisations can list the software they have bought but cannot explain which customer or employee decisions those systems influence.

    The session helps boards, legal teams and risk leaders move from a vendor inventory to a decision-path map.

    The room leaves with
    A Decision-Path Map.
    Focus
    AI governance.

    For boards and executive teams

    Four executive decisions before the next AI funding cycle.

    A facilitated decision session for boards and executive teams

    Leadership teams often have a long list of AI activity and no shared standard for deciding what should happen next. The session creates one operating view across four decisions: what deserves funding, what work must change, how value will be measured and who owns the result.

    Ramon applies the questions to the organisation's actual operating environment and current leadership concerns. Depending on the format, the session is used to review current initiatives, challenge weak business cases, expose workflow and ownership gaps, surface unresolved board decisions, define the next 90-day priority and establish a common language across the leadership team.

    The leadership team leaves with
    A clear view of the strongest and weakest current initiatives, a short list of workflow, measurement and ownership decisions, and an agreed next step for the following 90 days.
    Available as
    60-minute executive briefing, 90-minute board or ELT session, half-day working workshop, or a tailored contribution to a strategy day.

    In the room

    Firsthand stories, direct questions, tools that get used.

    Operator first
    Ramon is an executive who advises rather than a career consultant. He understands finite capital, limited management attention, organisational resistance and the pressure of answering to a board for the commercial result.
    Commercially grounded
    The discussion begins with business outcomes, operating work and accountability rather than abstract technological possibility.
    Accessible without being simplified
    Complex AI issues are translated for senior non-technical audiences without avoiding the difficult decisions underneath them.
    Challenging without theatre
    Weak assumptions, unclear ownership and unmeasured investment get questioned without hype or manufactured provocation.
    Story-led
    The sessions use real experiences from Yellow Pages, News Corp Australia and the application of generative AI inside live commercial work.
    Practical
    Every core session gives the audience a review, ledger, map or decision tool it can use after the event.
    Adapted to the audience
    An AI conference, a CEO forum and a board session should not sound the same. Language, examples and depth follow the responsibilities of the people in the room.

    Ways to bring Ramon into the room

    Keynote
    A 30, 45 or 60-minute session built around one clear executive decision, practical stories and a tool the audience can use afterwards.
    Executive briefing
    A focused session for leadership teams that need a common view of AI investment, operating-model change, governance and measurable value.
    Board or ELT session
    A facilitated boardroom discussion covering investment, oversight, risk appetite, management accountability and the questions to ask before the next funding cycle.
    Working workshop
    A practical session applying Ramon's operating questions to the organisation's current AI initiatives, workflows and ownership structure.

    Ramon is also available for selected fireside conversations, panels, moderation and media appearances.

    Experience

    Experience that stands up in the room.

    Commercial leadership

    • 15 years in commercial leadership
    • Nearly nine years at News Corp Australia
    • Direct accountability for a $65 million P&L
    • Board-level reporting experience
    • Experience leading commercial, investment and transformation decisions
    • Established and led a Yellow Pages digital division at 23

    Applied AI and advisory

    • Applying generative AI inside commercial workflows since 2020
    • GM, Market Advisory at Acquire Intelligence
    • Founder and Director of Applied AI Australia
    • Host of the Applied AI Australia podcast
    • Current executive intelligence across AI investment, governance, workforce and operating-model change

    Speaking and media

    • Upcoming speaker at the Australian Cyber Conference, Melbourne, 14 to 16 October 2026
    • Keynotes, executive briefings, board sessions and workshops
    • Podcast host and interviewer of senior business and technology leaders
    • Available for selected conference, board, media and leadership engagements

    What to send

    Give us the essentials.

    Please include the event and audience, the date and location or delivery format, the preferred session type or length, and what you want the audience to understand or do differently afterwards.

    You do not need a polished brief. A simple outline is enough to assess fit.

    Ramon Rodriguez, Melbourne, Australia. Fees on application.